Ducati moves into India
Not to be left behind, Ducati announced today that Ducati Motor Holding would be offically entering the Indian market.
The vast opportunities offered by the Indian market have led Ducati to begin a long-term partnership agreement with Precision Motor India Private Limited as the exclusive importer of Ducati motorcycles in India. Precision Motor India is an established company which represents prestigious brands in India; including Porsche, Audi, Fendi and Dolce&Gabbana. The Ducati brand, which is synonymous with racing success, innovative technology, and the highest quality standards is a perfect addition to the premium brands Precision Motor India currently represents. The partnership promises to strengthen significantly over time thanks to a marketing plan that provides for gradual penetration of the Indian market.
Other motorcycle manufacturers have begun the move into India as the world economy changes. Sales in the United States has been slowing or declining for many motorcycle manufacturers and India is seen as a untapped market.
Hopefully the newly opened market in India will help Ducati evolve and keep prices lower with their larger market base.
Source Article “Super-bikes maker Ducati forays into Indian market“
Source: www.infibeam.com

